Special Merchandise Collection to Drop July 3rd at Aston Villa’s New Bullring Superstore, Lower Level, Birmingham B5 4BA Featuring Rare Ozzy Artifacts.
An exclusive limited line of branded merchandise will be available ahead of legendary rock icon Ozzy Osbourne and Black Sabbath’s sold-out “Back to the Beginning” farewell show at Villa Park in Birmingham, UK on July 5, 2025.
Available at Aston Villa’s new Birmingham superstore at the Bullring Shopping Centre from Thursday July 3rd 10am this limited-time retail experience will give fans early access to exclusive merchandise items and a display of rare Ozzy artefacts, celebrating the career of Birmingham’s own, “Prince of Darkness.” Fans can purchase exclusive “Back to the Beginning” items, including t-shirts, hoodies, caps and tote bags.
Additionally, the store will have limited quantities of the new ASTON VILLA x OZZY OSBOURNE collaboration.
“It’s such an honor to bring this one-of-a-kind experience to my hometown”, said Ozzy Osbourne.
“The Bullring store looks amazing – and having this special merch and some rare never seen in public personal artwork and stage clothes which are well worn – so don’t smell them! It means everything to me to give back to three very important Birmingham charities, that are close to my heart.”
Event merchandise will also be available at Villa Park Stadium from Thursday 3rdJuly, and online at – https://shopozzy.com/backtothebeginning.